Local SEO · Google Business Profile

Win the Google Map Pack. Or get back into it.

Your Google Business Profile is where most local customers decide who to call. We set it up right, keep it active, manage the reviews, and if Google suspended you, we run the reinstatement.

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01 · Setup + verification

Get the profile right, and verified

Most profiles are half-built: wrong category, no service area, missing hours, no posts. We fix the foundation so Google trusts it.

What you get

Correct primary + secondary categories, services, and attributes
Service-area setup for mobile businesses, with the home address kept private
Hours, phone, and website matched to your site for NAP consistency
Photo audit: a security + quality screen, then an ongoing refresh plan
Verification handled end to end, including Google's video verification

02 · Reinstatement

Suspended? We get it back

Google sweeps whole categories at once. Locksmiths, movers, contractors, and other service-area businesses get suspended even when they are fully legitimate. We run the appeal.

What you get

Find the actual suspension cause, including published-address triggers
Clean the site and profile of anything that re-trips the filter
Prep the business for Google's video verification and coach the recording
Submit and track the appeal through to reinstatement
Sync your real reviews back to the profile once it is live again

Start reinstatement

Most reinstatements take a few days to a few weeks.

03 · Reviews

Earn them, answer them, show them

Reviews drive the Map Pack and the click. We build the request flow, respond on policy, and render them on your own site so you own the proof.

What you get

Review request flow keyed to job completion, with the direct Google link
Response policy and on-brand replies to every review, good or bad
Reviews rendered on your site with Review schema for rich results
New-review monitoring with alerts, so nothing sits unanswered

04 · Posts + optimization

Stay active, stay ranked

A profile that posts and updates outranks one that sits still. We keep it moving and tuned to your service area.

What you get

Weekly Google posts: offers, updates, and seasonal service reminders
Service and service-area edits as your business changes
Q&A seeded and monitored, so the answers are yours, not a competitor's
Map Pack rank tracking across your real service area, monthly

05 · Insights

Know what the profile actually does

Calls, direction requests, and searches are revenue signals. We pull them so the work is measured, not guessed.

What you get

Monthly report: calls, direction requests, Map and Search views
Which search terms surface you, and where the gaps are
Competitor Map Pack comparison for your top service terms
A short plain-language summary of what to do next

What it costs

Scope-based. Quoted in writing.

We audit your current profile first, then quote fixed scope. No long contracts. Ranges below are where most local businesses land.

Setup or reinstatement

Scope-based · typically $500 to $1,500

One-time. Reinstatement scope depends on the suspension reason.

Ongoing management

Monthly retainer · typically $300 to $900

Posts, reviews, optimization, and reporting. Often folded into a Local SEO retainer.

Get a profile audit

Questions

The ones we actually get asked.

My Google Business Profile is suspended. Can you get it back?

Usually yes. Suspensions in service-area categories like locksmiths, movers, and contractors are common and often unfair. We find the real cause, clean anything that re-trips the filter (a published home address is a frequent one), prepare you for Google's video verification, and run the appeal. Reinstatement for these categories typically takes a few days to a few weeks.

I am a mobile business with no storefront. Is that a problem?

No, that is normal. We set the profile up as a service-area business and keep your home address private, which is exactly what Google expects for a mobile operation. Publishing a street address is one of the fastest ways to get a service-area business suspended, so we make sure it stays off the profile and off the site.

Do you respond to reviews for me?

Yes. We set a response policy with you, then reply to every review on brand, usually within a day. We also build the request flow that asks happy customers for a review at the right moment, and we render your reviews on your own site with schema so they help your rankings too.

What does Google Business Profile management cost?

Setup or reinstatement is scope-based, typically $500 to $1,500 one time. Ongoing management runs as a monthly retainer, typically $300 to $900, and is often folded into a broader Local SEO retainer. We quote fixed scope in writing after a short audit of your current profile.

Do you only work with businesses in Richmond?

We are strongest where we already have the local citation and review infrastructure: Richmond Metro and Hampton Roads. We work across 16+ Virginia cities. Profile work travels fine outside Virginia; Map Pack ranking just takes longer when we start from scratch.

Start with a profile audit

Owner-operated. Reply within a business day.