Terms of Service

1. Acceptance of Terms

By accessing or using Clarity Analytics ("Service"), you agree to be bound by these Terms of Service. If you do not agree to these terms, do not use the Service. Clarity is operated by Skootle LLC.

2. Description of Service

Clarity is a web analytics dashboard that aggregates data from Google Analytics 4, Google Search Console, and Google PageSpeed Insights into a unified view. We access your data through official Google APIs with your authorization.

3. Account Registration

To use Clarity, you must sign in with a Google account. You are responsible for maintaining the security of your account and for all activities that occur under your account. You must notify us immediately of any unauthorized use of your account by contacting [email protected].

4. Google API Usage

Clarity's use of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.

• We request read-only access to your Google Analytics, Search Console, and PageSpeed data
• We do not store your raw Google data on our servers
• You can revoke access at any time from your Google account settings

5. Subscription and Billing

Clarity is offered as a subscription service at $99 per month. Payment is processed securely through Stripe. All prices are in US dollars (USD). Applicable taxes may be added depending on your location.

• New accounts receive a 14-day free trial
• Subscriptions auto-renew monthly unless cancelled
• Unless you cancel before your trial ends, your payment method will be charged $99 on the first day after the trial period. After that, you will be charged $99 on the same date each month.
• You may cancel at any time through your Clarity billing dashboard
• We offer a 30-day money-back guarantee for new subscribers

6. FTC Auto-Renewal Disclosure

By clicking "Join Waitlist," "Subscribe," or "Start Free Trial," you acknowledge and agree to the following:

• Trial auto-converts to paid. Your free trial will automatically convert to a paid subscription at $99/month unless you cancel before the trial period ends.
• Recurring charges. Your payment method will be charged on a recurring monthly basis until you cancel.
• Separate consent. This auto-renewal consent is separate from your agreement to these Terms of Service.
• Reminder email. We will send you a reminder email at least 3 days before your trial period ends.

7. Cancellation

You can cancel your subscription at any time through your Clarity billing dashboard. No phone call, email, or chat session is required to cancel.

• Cancellation takes effect at the end of your current billing period
• You will continue to have access to Clarity until your billing period ends
• If you cancel during your free trial, you will not be charged

8. Price Changes

We may change subscription pricing from time to time. If we do, we will give you at least 30 days notice via email before the new price takes effect. Your current price will remain in effect until your next renewal date after the notice period. If you do not agree with the new pricing, you may cancel your subscription before the price change takes effect.

9. Refunds

We offer a 30-day money-back guarantee for new subscribers. If you are not satisfied with Clarity, contact us at [email protected] within 30 days of your first payment.

• Refunds are issued to your original payment method within 5 business days
• We do not offer prorated refunds for partial billing periods unless required by applicable law
• For full details, see our Refund Policy

10. Acceptable Use

You agree not to:

• Use the Service for any unlawful purpose
• Attempt to gain unauthorized access to our systems
• Interfere with the proper functioning of the Service
• Resell or redistribute the Service without authorization
• Use automated systems to access the Service beyond normal usage

11. Intellectual Property

The Service, including its design, features, and content (excluding your data), is owned by Skootle LLC. You retain all rights to your data. We do not claim ownership of any data you access through the Service.

12. AI-Powered Insights

Clarity may provide AI-generated insights and recommendations based on your website data. These insights are provided for informational purposes only and are not guaranteed to be accurate or complete. You should independently evaluate any suggested actions before implementing them. Skootle is not responsible for outcomes resulting from decisions you make based on AI-generated recommendations.

13. Indemnification

You agree to indemnify, defend, and hold harmless Skootle LLC and its officers, directors, employees, and agents from any claims, damages, losses, liabilities, costs, or expenses (including reasonable attorneys' fees) arising from:

• Your use of the Service
• Your violation of these Terms
• Your violation of any third-party rights
• Data accessed through your connected Google accounts

14. Disclaimer of Warranties

The Service is provided "as is" and "as available" without warranties of any kind, whether express or implied. We do not guarantee that the Service will be uninterrupted, error-free, or that defects will be corrected. Data accuracy depends on Google's APIs and may have inherent limitations.

15. Limitation of Liability

To the maximum extent permitted by law, Skootle LLC shall not be liable for any indirect, incidental, special, consequential, or punitive damages resulting from your use of or inability to use the Service. This includes, but is not limited to, damages for loss of profits, data, goodwill, or other intangible losses.

Our total aggregate liability for all claims related to the Service shall not exceed the greater of: (a) the total amount you paid to us in the 12 months preceding the claim, or (b) one hundred US dollars ($100).

16. Dispute Resolution

If a dispute arises between you and Skootle, we encourage you to contact us first so we can try to resolve it informally. Both parties agree to attempt good-faith negotiation for at least 30 days before initiating any formal proceedings.

If the dispute cannot be resolved through negotiation, it shall be settled by binding arbitration administered by the American Arbitration Association (AAA) under its Commercial Arbitration Rules. The arbitration shall be conducted in Richmond, Virginia.

Class Action Waiver: You agree that any dispute resolution proceedings will be conducted only on an individual basis and not as part of a class, consolidated, or representative action. You waive any right to participate in a class action lawsuit or class-wide arbitration.

Small Claims Exception: Either party may bring an individual action in small claims court for disputes involving $10,000 or less.

17. Force Majeure

Skootle shall not be liable for any failure or delay in performing its obligations under these Terms where such failure or delay results from circumstances beyond our reasonable control, including but not limited to:

• Acts of God, natural disasters, or pandemic
• Internet infrastructure failures or outages
• AI provider service disruptions or outages
• Google API failures or changes
• Third-party service disruptions
• Cyberattacks, including denial-of-service attacks
• Government actions, regulations, or orders

18. Termination

We may terminate or suspend your access to the Service at any time for violation of these Terms or for any other reason at our discretion. Upon termination, your right to use the Service ceases immediately. We will not refund any prepaid fees except as required by our Refund Policy.

19. General Provisions

• Severability. If any provision of these Terms is found to be unenforceable, the remaining provisions will continue in full force and effect.
• Entire Agreement. These Terms, together with our Privacy Policy and Refund Policy, constitute the entire agreement between you and Skootle regarding the Service.
• No Waiver. Our failure to enforce any right or provision of these Terms does not constitute a waiver of that right or provision.
• Assignment. We may assign or transfer these Terms and our rights and obligations without restriction. You may not assign these Terms without our written consent.
• Electronic Communications. By using the Service, you consent to receiving electronic communications from us, including emails about your account, billing, and updates to these Terms. These electronic communications satisfy any legal requirement that communications be in writing.

20. Governing Law

These Terms are governed by and construed in accordance with the laws of the Commonwealth of Virginia, United States, without regard to its conflict of law provisions. Subject to the Dispute Resolution section above, any legal proceedings shall be brought in the courts located in Richmond, Virginia.

21. Changes to Terms

We may modify these Terms at any time. For significant changes, we will provide at least 30 days notice via email or through the Service before the changes take effect. Your continued use of the Service after the effective date of any changes constitutes your acceptance of the modified Terms. If you do not agree with the changes, you may cancel your subscription before they take effect.

22. Contact

For questions about these Terms or general support, contact us at [email protected]

For legal inquiries, contact us at [email protected]